By Shauna Harris
The days of
depending on expensive web design and hosting are over. With basic computer
skills, and constructive creativity, the average person possesses the knowledge
to successfully create a web site to fit their unique business needs. One of
the easiest ways to solve web presence issues is to create a web site using a
do-it-yourself platform.
There are
multiple web sites that provide detailed guidance through the experience of web
site creation.
Most DIY website
platforms provide a generous amount of web site features to choose from.
Thousands of templates, color schemes, and page navigation options are
available with the click of a mouse. Product images and descriptions are easily
copy and pasted, or integrated using HTML. Having a web site gives any business
a landing page for potential customers to link to from social media traffic.
Current company
blogs can also have a specific page which will increase web traffic to the web
site. An increasing amount of widgets
are being created for web sites. Widgets allow web masters to embed unique
features in to a web site. Adding pictures and video will add life to a web
site by simply uploading from your computer.
One of the best
DIY platforms is Wix.com. Wix.com allows web publishers to create vivid flash
web sites. Wix.com also offers free web hosting, and premium account options
such as professional web site designing. Another great DIY platform is
Yola.com. Yola.com also offers free and premium accounts with a variety of templates
to choose from.
Having a web
site gives businesses credibility, and also an online communication tool. Combining
social media platforms with a business web site drives traffic that contains
potential customers. In recent years, the economy has minimized advertising
budgets for small businesses. DIY web site platforms have provided a way to
establish web presence without compromising the company’s cash flow.
